Are Podcasts The Future Of Radio?

The future of radio might be in your pocket.
The future of radio might be in your pocket.

 

As a kid I would spend hours in my room playing what I called “radio Station”. I would spin tunes and talk up the tracks like a DJ would on the radio. From that point on it was my dream to be on the radio. A few years later when I was flipping through the channels I came across a radio show that happened to be on TV. On the screen was this wild haired guy interviewing celebrities and occasionally having woman take off their clothes in the studio. I found out it was the E! channel version of the countries most popular and maybe most controversial, radio host, Howard Stern.  I was instantly hooked. A few months after that I overheard a kid in my 8th grade art class mention he was listening to Howard before he came into school that day. My ears instantly perked up and as soon as I got home I looked in the TV Topics, which had the radio schedules in the back, and found out that Howard Stern’s show was being broadcast on a local AM station. From that point on I stopped listening to the local guys that were on the radio, who now seemed like amateurs after hearing Howard and his crew at work on a daily basis. Since that time I probably have listened almost every day, which is a lot of hours spent listening to one show. I was heavily influenced comedically, by Howard and my dream was to get on the radio and do an honest and funny show like he was doing. As it turns out time was not on my side and the landscape of radio had changed. Radio stations no longer wanted an irreverent host who had opinions or maybe crossed the line with their content or comedy. I found out after going to college for radio that there would be very little room for me in the industry unless I wanted to host a conservative or sports talk show. I don’t consider myself conservative or liberal so that left sports, but I could not see myself talking about sports on a daily basis. As the years went by I tried my hand at stand up comedy with some success as far as audience response goes, but my heart was not truly in it as a performer. I didn’t like the format that stand up comedy presented. I had to for the most part have a set act ready and the audience expected a certain amount of jokes in a given set. I, being influenced by Howard Stern and later Adam Carolla, was more interested in an honest improvised delivery that short stand up sets would not allow. At the tail end of 2007 I had the idea of starting an internet radio show with my friend Mark. We had been doing stand up together off and on since 2001 and after what was ten years of friendship at the time we were sure our chemistry would give as an advantage as far as hosting a show went. Unfortunately, I wasn’t so sure how to pull this off and at the time it would be far more difficult and costly to have shows available online. The furthest I got was producing a promo for a show that would not see the light for about another three years. In July of 2010 we started our Hotshot Whiz Kids Podcast and have been putting out shows nonstop ever since.

In 2009 after Adam Carolla was fired from his terrestrial radio job, where he was a replacement for Howard Stern after he left for Sirius, he decided to start a Podcast. He had the means and now that he was unemployed, the time to start his own network. Podcasts were very new at the time and few big name celebrities had their own daily show. Within a few years his show would be one of the most downloaded shows in the world. Along with the likes of Marc Maron, Kevin Smith, Joe Rogan and others the medium exploded.  There are now thousands of Podcasts available on itunes and almost every comedian has their own or is a regular on one podcast or another. Meanwhile on terrestrial radio the shows are as boring and bland as ever. Vanilla hosts talking about the daily gossip and giving a traffic and weather report seemingly every other minute rule the airwaves. People mostly listen out of habit and not because what they are hearing is even remotely entertaining. Playing a recording of Letterman’s Top Ten list from the night before is about as far as their “comedy bits” go. If you scan your dial it may seem like it is hopeless but there is an underground network of talented people putting out content that rivals or is ten times better than anything heard on the radio. Hosts like us are not under the scrutiny of the FCC or meddling  program directors. Instead Podcasters have the freedom to say whatever they want and are not slaves to a clock or advertisers. Instead shows can pick and choose their sponsors who better fit their content and are directed to the show’s specific audience. As technology finally begins to catch up it is easier than ever for people to listen to podcasts. Millions of people can stream any podcast they want right from their smart phones, which changes the medium completely. In years past someone had to be strapped to their computer to hear internet broadcasts but now it is easier than ever to have new episodes of shows automatically downloaded right to their phones. In the next few years even entry level cars will come equipped with Wi-Fi which will enable shows and other internet content to be streamed right to our car radios. This development could spell the end of radio as we know it. Even with some of the biggest names in comedy offering shows, podcasts are still a niche medium with a very small audience compared to radio and television, but as the technology grows and younger people start to pick up on the medium we could see an even bigger explosion of Podcasts and a change in the public perception of the medium.
Right now it is still very difficult for new podcasts to get noticed. With hundreds of thousands of shows available and the ease in which the shows can be produced there are admittedly a lot of bad shows out there. As with any medium that is so easily accessible to the masses you will have your fair share of people who are a bit overconfident in their broadcast abilities. The market will sort itself out and I believe the most talented of us can and will be able to make a living as a Podcaster. Within five years you will start to see the biggest radio personalities leave the traditional airways for the unlimited freedom that the internet provides. Our children will be living in a far different technological world where television, radio and the internet will all merge into one medium that will be available wherever we go. The audiences will begin to fragment not unlike we are starting to see with cable television and each program or show will have it’s own audience. They will not have the huge audiences that broadcasters enjoyed in the 20th century, like Howard Stern who had an estimated 20 million listeners at the peak of his career, but instead we will all have our own smaller, but loyal audience which will allow for the best shows to prosper and we will see it become possible for Podcasting to become a career for the very best of us.

I Cry By Flo Rida- A song that Samples From A Sample

Flo Rida
Flo Rida

If you listen to top 40 radio or have been in any public place that plays music you probably have heard the insanely catchy hit single I Cry by Flo Rida otherwise known as Tramar Dillard. The song’s chorus instantly sticks to your brain and will most likely have you singing portions of it the rest of the day. It led me to wonder where this catchy part came from. I knew from experience that it was unlikely that it was an original piece. As it turns out the song is based on what Wikipedia calls “a prominent Dutch Dance and Electro House DJ and production duo” called the Bingo Players’ 2011 single Cry (Just A Little), which they happened to have sampled the catchy chorus from a 1988 song by Brenda Russell called Piano In The Dark. Flo Rida is no stranger of sampling from a sample. He did the same thing in his 2011 hit Good FeelingApparently, just like we keep finding different things to talk over for the podcast, Flo Rida finds that he has an endless amount of hit dance songs he can rap over. It’s a creatively questionable formula that seems to work incredibly well for the Florida rapper. Below you will find links to the songs in question and our podcast review of the Flo Rida version:

The Original Brenda Russell Song Piano In The Dark

Bingo Players Cry (Just A Little)

                                                                                Flo Rida- I Cry 

How Etta James Got Two Hit Singles Out of a Song She Recorded In 1962

Etta James
Etta James

In 2011 legendary soul singer Etta James was ailing from Alzheimer’s disease and would release her final album in November of that year. But it wasn’t a song from that album that would have her featured on two top five singles in 2011. Instead her 1962 song Something’s Got A Hold On Me, which was a marginal hit at the time, would be the main hook of not one but two hit singles. The song was first sampled  in 2006 by Colorado DJ Derek Vincent Smith, under the name Pretty Lights, in the song Finally Moving. Then in March 2011 a Swedish DJ known as Avicii  released the song Levels which sampled from James’ 1962 hit, using the opening line of the song repeatably throughout the dance song. Later that year Flo Rida evidently heard the Avicii song and thought it would be a great tune for him to rap over, which is something he does often it turns out, in a song that basically is the same as the Avicii song with his vocals between the Etta James sample and called it Good Feeling . Both songs were huge hits all over the world, with both songs peaking in the top five on the US Hot 100 chart and charted equally as high in numerous countries. The songs are heard on a regular basis at many sporting events and on numerous commercials. Unfortunately for Etta James very few of the people dancing to these songs are aware of the origins of the vocals in the song. Which is why I am fundamentally against sampling in music, because the original artist rarely gets credit for their contribution to these hits. It is worth mentioning that both artists were among the many to offer condolences to the soul legend after her death in 2012.  Below are the three songs:

Here is the original 1962 song Something’s Got A Hold On Me

The Dance Hit Levels, By Avicii

Good Feeling By Flo Rida

 

The Hotshot Whiz Kids Podcast Minisode 113

Still Handsome after all these years.
Still Handsome after all these years.

The guys talk about running into people they know and Mark explains how men age better than woman. Later the guys briefly talk about Seth Macfarlane hosting the Oscars and his movie, Ted. Plus the guys discuss downloading music and books, Under The Dome, sterilizing the ugly and poor, the Kardashian’s line of bedding and more!

Scream And Shout By will.i.am Ft. Britney Spears | Music Review Podcast

The guys found something else to talk over. This time it is the song Scream And Shout by will.i.am featuring Britney Spears. We did it while watching the video so there might be some references to the clip.

Original Video. Podcast review below: